Skip to main content

Understanding campaigns ROI

Splio Knowledge BaseMarketing AutomationCampaign managementCampaign statistics

Understanding campaigns ROI

  • The ROI feature is only available for One Shot/Manual campaigns.

  • You can only generate ROI reports for campaigns that have not yet been archived.

  • You can only use the ROI feature if your Sales data are synchronized.

  • It is possible to apply the ROI calculation on follow-up email actions in the same campaign (only available in Scenario/specific campaigns, if those are included in the time you configure during the setup)